We deliver results for Republicans through modern media strategies.

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That’s the number of votes that would have ensured the Majority in the House and Senate. Your constituents are hiding from you. They’re turning in their phone lines for cell phones. They fast-forward your TV spots and miss your message. It’s time to start playing on their terms. It’s time for the David All Group.

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spotlight:Websites

What would your constituents say about your website? Would they use words like cluttered, broken, useless, or confusing?

Your website is your most cost-effective communication platform. And your website can probably be dramatically more effective than it is now. David All Group can help.

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spotlight:Measure

The only way to know if your online campaign is meeting your goals is with a rigorous measurement system. Every David All Group client receives a personal Internet Objectives report each month. You’ll learn about your visitors, and how your online performance is stacking up against your objectives, with actionable recommendations for improvement.


From The Trenches

The Presidential Debates Must Embrace the Internet

Based on a few recent experiences regarding the YouTube community, and specifically how the tool could help increase citizen participation in our upcoming general election debates, this post seeks to encourage the Commission on Presidential Debates — the Old Guards if you will — to truly embrace the Internet in at least one of its [...]

My Perspective: McCain’s Health Care Plan

Today I’m guest blogging at John Hawkins’ blog, Right Wing News. I’ve got a post up that takes a look at John McCain’s health care plan that he’s been aggressively pushing out this week. Of course, I focus quite a bit on one particular provision which would require Docs and health care providers to better [...]

Are you using LinkedIn?

A few months ago LinkedIn came by our offices to talk to David about why he uses the site. They used part of that interview to put together a neat video of what the SocNet has to offer to political consultants. Watch it below:

Here’s a post on this from the LinkedIn blog as well.
You can [...]

President Bush First President To Twitter

Ever since the Twitter account @TheWhiteHouse has joined our ongoing discussion, I’ve been trying to figure out if it’s a real or faux account.
Today, I’m pleased to report that the riddle has officially been solved.
You see, I figured it out this past weekend when I was enjoying the Twitter conversation in my lovely Twhirl [...]

Facebook Profile is a Resume, Portfolio

A colleague of mine who works for a Republican political consulting firm here in DC just sent me the following note:
We are in the process of hiring a new person and I came across a resume for [redacted name] and when I facebooked him I saw that you are friends with him. Would he [...]

RNC Out-Twittering DNC

Yesterday, the Republican National Committee started actively engaging its Twitter profile @RNC. They did so by seeking out folks to follow.
The reaction from the Twittering community, of which I’m an active member, was mixed. Some folks were a little confused that @RNC was following their updates, others, weren’t very pleased at all.
A sampling via TweetScan:

I [...]

Third Time’s a Charm: ABC News Now Appearance

Recently, I was pleased to once again participate in Primary Election night coverage for ABC News Now with anchor Sam Donaldson. For those keeping score at home, this was my third appearance (view first and second).
I spent a good four hours or more in the studio, but I want to share with you this short [...]

Three M’s of Modern Media

I gave a speech today as part of a panel on “new” media in politics to a large group of global communicators who work for Fleishman Hillard. I was invited to speak by my good friend Pat Cleary who is helping blaze new trails in the pro-business blogosphere.
My discussion covers the Three M’s of Modern [...]

Wal-Mart Finally Gets it Right

A great article from earlier this month in the NYT on Wal-Mart, finally, finding the formula that works with regard to a blog presence.
Key graf: “After heeding the lessons of Wal-Mart’s earlier blogs and consulting with several well-known bloggers from sites like the Huffington Post, the buyers decided the site would succeed only if they [...]

DonationTubes: How and Why

Ask any politician what the best way to get a donation from a supporter is and they’ll begrudgingly admit that it’s when the politician looks that supporter in the eye (or via a phone call) and makes the “ask.” Begrudgingly admitted because all politicians hate to fundraise.
So how do we modernize this concept and capitalize [...]

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